Take me out.

I know, I know, I turn everything into a metaphorical “go to live performance” campaign.  But this opportunity is just too plush: my first baseball game.  Virgin that I was, everything obvious about baseball was, to me, a novelty (and thus infinitely (can I say it?) more evolved as far audiences go). 

#1.  Everyone is there.  I was told because it was an Oakland A’s game, the demographic is a little broad.  But still-- the tattooed skinny guy that reminds you of your punk middle school crush, the obese woman in her bucket hat and team shirt-over-MuMu look, the kids that “better damn well become a pitcher” and the dads that think that.   

#2.  Everyone..including your family.

#3.  “I’m just here for the…”  Pitcher.  Heckling.  Hotdogs.  Beer.  Women.  Strategy.  Tradition.  Nostalgia.

#4.  People can’t wait to see their favorite players.  They know the stats of those people.  They know how much they make.  When those players do something great, they freak out.

#5.  "Sure it's expensive, but it's a resource of living in that place."  People feel connected simply because it's their team.  You take pride in not being a fair-weather fan.

#6.  "You don't have to be rich to be great, you just have to be smarter than the rich guy."  Everyone knows why certain teams are good.       

#7.  All of the above information is discussed ad nauseum in the news.

I found this exhilarating.  This is what I want Questaway to be about.  Not necessarily about making things populist, but if a baseball game can stands for so many different things, no wonder people go!  It's actually sort of delightful to be sitting next to someone rooting for the other team, lick the ketchup off my lips, and say, "I'm just here for the experience."